The idea feels like sci-fi because you’re so used to it, imagining ads gone feels like asking to outlaw gravity. But humanity had been free of current forms of advertising for 99.9% of its existence. Word-of-mouth and community networks worked just fine. First-party websites and online communities would now improve on that.

The traditional argument pro-advertising—that it provides consumers with necessary information—hasn’t been valid for decades.

  • RoyaltyInTraining@lemmy.world
    link
    fedilink
    arrow-up
    71
    ·
    16 hours ago

    The economy should exist to serve real needs of the people. All that advertisement does is create a fake desire for consumption which simply wastes respurces.

    • Lyrl@lemm.ee
      link
      fedilink
      English
      arrow-up
      10
      ·
      15 hours ago

      There is some awareness effect, too. If I like burgers and see a listing for a new burger place in my neighborhood, learning about a potential new place I’d like to include in my going-out rotation feels like a win. If I need a home repair and see a neighbor with a yard sign for a local contractor, that’s helpful in compiling a list of potential companies to check out.

      • Grazed@lemmy.world
        link
        fedilink
        arrow-up
        5
        ·
        9 hours ago

        What about word of mouth? If I want to find a good place to eat, I find asking a local “hey what’s the best restaurant around here?” to yield way better results than ads.

    • LifeInMultipleChoice@lemmy.dbzer0.com
      link
      fedilink
      English
      arrow-up
      5
      arrow-down
      8
      ·
      14 hours ago

      Getting rid of advertising in a capitalist society would be devastating for all new and small businesses. Start an IT company, tow truck company, Trash removal, plumber, electrician, pest, all dead. Really any company that isnt already known would likely die, and the current large companies would be the only ones that exist. Also what counts as advertising, am I going to jail for telling my friend about a new game I tried? That’s advertising.

      • Tehdastehdas@lemmy.world
        link
        fedilink
        English
        arrow-up
        1
        ·
        5 hours ago

        There used to be a business catalog book called “yellow pages”. Now there are map applications, price comparison sites, customer review sites, and keyword search engines. All of those make advertisements unnecessary.

        • LifeInMultipleChoice@lemmy.dbzer0.com
          link
          fedilink
          English
          arrow-up
          1
          ·
          4 hours ago

          That’s advertising. The entire phone book was a sold adventure. Jail, prison, what is the punishment for advertising. I think people have forgotten what advertising is. I ask you you favorite movie, you answer, advertising. If you tell me Lemmy is a decent place, advertising. Any app, game, movie, music, software, hardware, car, plant, advertising. Stop talking about any object if you want ALL advertising to be illegal as the description says

      • brucethemoose@lemmy.world
        link
        fedilink
        arrow-up
        5
        ·
        13 hours ago

        You’re absolutely right. Any small business left would beg big corporations for buyouts, for pennies on the dollar. Small time influencers would skirt it by the millions. It’d make cyberpunk fiction look tame.

        It might be better if some “standard catalog” was popularized, but still a calamity.