I’m not sure if this is new, but when I clicked on the /r/pics protest post link from the frontpage here, I was redirected to this: https://old.reddit.com/premium
I’m not sure if this is well-known or not that they’re pushing it now, but it’s the first time I’ve seen it, especially on old.reddit.
Their social media ads trying to convince advertisers to pay for Reddit ads have grown exponentially. Our company tried running ads on Reddit but the ROAS was so shit we abandoned after a month and reallocated budget back to decent platforms.